Archive for the ‘Logo Design’ Category
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What Makes a Great Logo Design?
A logo, trademark, emblem, brand, logotype, symbol, identity, mark, insignia represents a company to consumers. It gets its meaning from the company it represents, not the other way around. It’s effectiveness can help to sell a product or service to the public. It’s the identifier that consumers sometimes attach themselves to and become loyal to. [...]
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20 weird and creative logos that work and why they do
Logos are everywhere. Because of this, only a few can rise among the noise — and often it’s the more unique logos that are most memorable. Sometimes to be unique, you’ve also got to be weird. In this post, we showcase twenty lovably strange logos that work.
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10 Common Mistakes In Logo Design
With the power of the Web, and more eyes watching than ever, it’s important for a business to communicate its unique message clearly. The easiest way to recognize a company and distinguish it from others is by its logo. Below, we go through 10 common logo design mistakes that you should avoid if you want [...]
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Color Psychology in Logo Design
Color offers an instantaneous method for conveying meaning and message in your logo designs. It’s probably the most powerful non-verbal form of communication we can use as designers. Our minds are programmed to respond to color. The subliminal messages we get from color shape our thoughts. As humans our very survival is hung on the [...]
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Why do we need a logo?
Why Your Company Needs a Logo A custom logo design can project professionalism, unify product lines, differentiate products, and create a brand. Without the right logo, your success in each of these areas could be limited. Professionalism We have known CPAs, doctors, and other local service professionals who operated without professional logo design. But when [...]
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How NOT to Design a Logo
What is A Logo?
To understand what a logo is meant to do, we first must know what a logo is. A logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colours, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.
